# ProductDoc

> Data, cloud and software consultancy in London


## Posts

- [Choosing your first AI use case: a five-question test](https://productdoc.co.uk/choosing-your-first-ai-use-case/): A simple way to separate promising AI and automation ideas from expensive experiments.
- [A practical checklist before you migrate to the cloud](https://productdoc.co.uk/cloud-migration-checklist/): The questions to answer before moving systems to Azure or AWS, so the migration reduces cost and risk instead of relocating them.
- [One version of the truth: how to stop arguing about metrics](https://productdoc.co.uk/one-version-of-the-truth-metrics/): When every team reports a different number, the problem is rarely the dashboard. Here is a practical way to agree metric definitions and keep them agreed.

## Pages

- [Accessibility statement](https://productdoc.co.uk/accessibility/): ProductDoc's accessibility statement for productdoc.co.uk.
- [Cookie policy](https://productdoc.co.uk/cookie-policy/): The cookies used on productdoc.co.uk. We use only strictly necessary cookies and no analytics or advertising cookies.
- [Privacy policy](https://productdoc.co.uk/privacy-policy/): How ProductDoc (PRODUCT DOC LTD) collects, uses and protects personal information submitted through this website.
- [Contact](https://productdoc.co.uk/contact/): Contact ProductDoc to discuss your data, cloud or software project. Email contact@productdoc.co.uk or use our enquiry form. Office on Oxford Street, London.
- [Insights](https://productdoc.co.uk/insights/): Practical articles on data engineering, business intelligence, cloud, AI and IT strategy from ProductDoc.
- [IT Strategy & Consulting](https://productdoc.co.uk/services/it-strategy-consulting/): IT strategy consultancy in London. ProductDoc provides independent technology and data strategy, roadmaps, architecture reviews and supplier guidance.
- [AI & Automation](https://productdoc.co.uk/services/ai-automation/): AI and automation consultancy in London. ProductDoc helps organisations identify, build and govern practical AI and workflow automation use cases.
- [Application Development](https://productdoc.co.uk/services/application-development/): Application development consultancy in London. ProductDoc designs, builds and supports web applications, internal tools and integrations.
- [Cloud & Modernisation](https://productdoc.co.uk/services/cloud-modernisation/): Cloud migration and modernisation consultancy in London. ProductDoc plans and delivers Azure and AWS migrations, platform modernisation and cost optimisation.
- [Business Intelligence & Reporting](https://productdoc.co.uk/services/business-intelligence-reporting/): Business intelligence and reporting consultancy in London. ProductDoc builds Power BI dashboards, semantic models and self-service reporting that teams trust and use.
- [Data Engineering & Analytics](https://productdoc.co.uk/services/data-engineering-analytics/): Data engineering and analytics consultancy in London. ProductDoc designs and builds reliable data pipelines, warehouses and lakehouses on Azure, AWS, Microsoft Fabric and Snowflake.
- [Services](https://productdoc.co.uk/services/): IT consultancy services from ProductDoc: data engineering, business intelligence, cloud modernisation, application development, AI and automation, and IT strategy.
- [About](https://productdoc.co.uk/about/): About ProductDoc, a London IT consultancy focused on data, cloud and software. Our approach, how engagements work and company details.
- [Home](https://productdoc.co.uk/): ProductDoc is a London IT consultancy helping UK organisations with data engineering, business intelligence, cloud modernisation, application development, AI and IT strategy.


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